Feature Article - June 2015
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Regional Information

A Look at Regional Trends


Programming

Most types of programming were most commonly offered in either the Northeast or the West again this year.

Respondents in the Northeast were most likely to offer: fitness programs, educational programs, day camps and summer camps, mind-body/balance programs such as yoga, swimming programs, arts and crafts, sport training, and performing arts.

Respondents in the West were more likely than those in other regions to offer: active older adult programming, teen programming, individual sports activities, aquatic exercise programs, festivals and concerts, daycare or preschool programs, camping, and climbing programs.

Respondents in the South Atlantic region were more likely than others to offer: holiday events and other special events, trips, special needs programs, environmental education, water sports such as kayaking, and therapeutic programs.

Respondents in the Midwest were more likely than other regions to offer: sports tournaments or races, and adult sports teams.

Respondents in the South Central region were most likely to offer: personal training, and nutrition and diet counseling.

Northeastern respondents were the most likely to report that they had plans to add programming options at their facilities within the next three years. Some 34.7 percent of these respondents are planning to add programs. They were more likely than respondents in other regions to be planning to add: mind-body/balance programs, fitness programs, day camps and summer camps, environmental education, adult sports teams, holiday events and other special events, nutrition and diet counseling, sport training, arts and crafts, trips, performing arts, personal training, aquatic exercise programs, daycare or preschool programs, and swimming programs.

South Atlantic respondents were the second most likely to be planning additional programming options, with 34.5 percent in this region reporting that they had such plans. They were more likely than respondents in other regions to be planning to add: educational programs, active older adult programming, individual sports activities, sports tournaments or races, special needs programs, water sports, festivals and concerts, youth sports teams, camping, climbing programs, and therapeutic programs.

Western respondents were the third most likely to be planning to add programs at their facilities, with 34.2 percent indicating they had such plans. They were more likely than respondents in other regions to be planning to add: teen programming.

Respondents in the Midwest and South Central states were least likely to be planning to add programs at their facilities over the next three years. Some 30.9 percent of Midwestern respondents and 26.8 percent of South Central respondents reported that they had such plans. The three most commonly planned programs among Midwestern respondents include fitness programs, educational programs and mind-body/balance programs. The three most commonly planned programs among South Central respondents include mind-body/balance programs, day camps and summer camps, and educational programs.