APRIL 2004

FEATURES

Hitting the Wall: How to boost climbing wall attendance

Hitting the Wall

How to boost climbing wall attendance

Without a doubt, a climbing wall is one of the most eye-catching pieces of equipment you can have. But its large size can make it an expensive attention-getter if it's not being used. We look at ways you can make your wall an integral part of your facility by increasing its usage through creative programs and technological advancements.

Safe and Swim: The best risk management practices for pool and waterpark safety

Safe and Swim

The best risk management practices for pool and waterpark safety

Aquatics facility managers must do everything in their power to minimize risk. We examine key areas to be aware of and what to implement, from first-level foundations of a risk management program to the biggest safety issues facing facilities today, including diving, drowning, electrocution and critical hazardous areas at a facility. Learn the steps you need to take or should be taking to reduce risk and maximize safe operation.

Concession Obsession: Learn to maximize your menu, save money and make even more

Concession Obsession

Learn to maximize your menu, save money and make even more

Turn your so-so food service into a winning combination of the most enticing menu items, innovative cooking and cooling equipment, safe handling procedures, and revenue-producing strategies.

Table of contents for APRIL 2004 issue of Recreation Management Magazine

GUEST COLUMNS

Retrofitting Our Aging Parks Systems

Lessons from Denver’s Game Plan

Many cities across the country are facing the challenges associated with adapting their parks and recreation systems to the demands of the 21st century. These can include getting more mileage out of older facilities, adapting existing parks to new sports and activities, and meeting public expectations for quality facilities in light of lean capital and operational budgets.

Maximizing Your Skate Park

Add events to boost spirit, participation and even revenue

Find out how classes, events and competitions can boost spirit, participation and revenue at your facility.

Marketing Musts

Building Your Facility’s Brand from Logos to Mascots

Marketing a winning image in an absolute necessity in today's visually sophisticated marketplace. How important is cash flow, attendance or meeting sales goals? None are more important than your facility's brand identity. Your brand is your promise. You must develop it, nurture it, constantly feed it, and it will serve you well.

Table of contents for APRIL 2004 issue of Recreation Management Magazine

FACILITY PROFILES

Shared Interest

Richmond Capital One Club in Richmond, Va.

"You can't always get what you want," goes the song. "But if you try sometimes, you might get what you need."

That's not the experience of the children in one of Richmond, Va.'s poorer neighborhoods, who recently got what they wanted and what they needed: an 8,675-square-foot recreation facility boasting classrooms, a game room, a performance space, a kitchen and an online computer lab, with lighted playground and basketball courts outside.

Table of contents for APRIL 2004 issue of Recreation Management Magazine

PRODUCT SHOWCASES

Sports Equipment

Be a good sport

Inline Hockey Equipment & Surfaces

Get inline

Signs, Flags & Banners

Signs of the times

New Products

What’s the latest?

On the Web

Web sites galore