Recreation Management - Ideas and Solutions for Recreation, Sports & Fitness Facility Managers

Feature Story

December 2018


Goldfish Swim School Sponsors USA Swimming Foundation

Recent Rec Report Feature Stories

Physical Activity for Kids Gets Low Grade - December 2018

New Law Helps Sports Medicine Professionals & Athletes - December 2018

Outdoor Recreation Adds Billions to U.S. Economy - November 2018

Nearly $1 Million in Pool Grants Awarded - November 2018

Report: One in Four Americans Use a Health Club - November 2018

New Active Transportation Program Aims to Boost Health & Environment - November 2018

Foundation Celebrates Sports Innovations - October 2018

Grant Awarded to Chattanooga Nature Play Area - October 2018

Obesity Continues to Challenge America's Health - October 2018

Grant Program Funds Keep America Beautiful Initiatives - October 2018

Nation's Pediatricians Emphasize Power of Play - October 2018

Step Into Swim Continues to Create New Swimmers - September 2018

Pickleball Benefits Older Adults - September 2018

NSPF Endorses MAHC Adoption - September 2018

Cities Spend More on Public Parks in 2018 - September 2018

Be Ready for Back-to-School Sports - August 2018

NRPA, Pool Safely Partner on Water & Recreation Safety - August 2018

States Make Progress Toward Active Transportation - August 2018

IHRSA Briefing Looks at Club Employees vs. Contractors - August 2018

ACSM & Wellcoaches Expand Offerings for Fitness Pros - July 2018

Grants Help Local Trail Projects - July 2018

Grant to Boost Meals & Nutrition for Kids - July 2018

Trust for Public Land Releases ParkServe Database - July 2018

CPSC Asks for Vigilance to Prevent Child Drowning - July 2018

TPL Earns NEA Grant to Explore Creative Placemaking - June 2018

High Visa Denial Rates Could Affect Pools - June 2018

Make a Splash Campaign Teaches Millions to Swim - June 2018

Communities Can Earn Grants for Dog Park Development - June 2018

National Golf Day Celebrates Green Practices - May 2018

YMCA Recognized for Diversity - May 2018

Americans Support Pollinator Health, And Parks Can Help - May 2018

How to Encourage Play—Everywhere! - April 2018

Partnership, Grants to Boost Mountain Bike Trail Development - April 2018

Parks & Recreation Supports More Than 1.1 Million Jobs - April 2018

Club Pilates Grows With New Training Facility - April 2018

IHRSA Sees Positive Growth for Fitness Pros - April 2018

Denver's Freedom Park Wins Grant for Public Art - March 2018

NSPF, Counsilman-Hunsaker Partner to Create App for Aquatic Facility Managers - March 2018

More Than 330 Million Recreation Visits Recorded in 2017 for National Park System - March 2018

Study Shows Economic Benefits of the Great Outdoors - March 2018

Parks for Inclusion Initiative Aims to Expand Reach to All Americans - February 2018

SHAPE America, NFL & Partners Collaborate on Training for Health & P.E. Educators - February 2018

CPSC Offers $1.1 Million in Pool Safely Grants - February 2018

Bipartisan PHIT Act Could Boost America's Wellness - February 2018

China Plant Shutdowns May Affect Pool Operations & Budgets - January 2018

Arlington County 'Pulls Together' to Remove Invasive Plants - January 2018

Youth Sports Participation Increases for Underserved Kids - January 2018

Study: Physical Activity Boosts Learning Time - January 2018

Preventing Germs in Gyms: What Works? - December 2017

Study: Laws Reduce Recurrent Concussions - December 2017

Grants Awarded for Urban Water & Wildlife Habitat Restoration - December 2017

By Chandler Garland

According to the Centers for Disease Control and Prevention, 10 people drown in the United States each day. The most at risk group for drownings are children of low-income families who have little access to formal swimming lessons. Goldfish Swim School Franchising and the USA Swimming Foundation, the philanthropic arm of USA Swimming, hope to change this trend with a new partnership to bring affordable swim lessons to those in need.

Goldfish Swim School provides state-of-the-art aquatic facilities that are dedicated to indoor swim classes and programs for children ages 4 months to 12 years. From Jump Start Clinics to competitive swimming, Goldfish is committed to helping children develop important life skills so they can make waves in the water and in life.

By becoming an official learn-to-swim provider and water safety advocate Goldfish Swim School will support the Foundation’s Make a Splash initiative, a national child-focused water safety campaign that aims to provide the opportunity for every child in America to learn to swim. In addition to providing swimming lessons and educating children and their families on the importance of learning to swim, Goldfish Swim School has set a fundraising goal to raise $1 million by 2024 in an effort to help fund free or reduced-cost swim lessons in communities across the country.

“Since launching Goldfish Swim School more than a decade ago, we’ve worked hard to not only teach kids how to swim, but also promote the importance of water safety to children and their families,” said Jenny McCuiston, co-founder of Goldfish Swim School. “We’re honored to join forces with the USA Swimming Foundation and are confident that through our partnership, we can continue to raise awareness about water safety across the United States and provide kids with the opportunity to build their confidence in the pool while also having fun.”

Goldfish Swim School shared news of the partnership with its 74 franchise locations at the brand’s annual conference in Detroit, alongside Olympic gold medalists and USA Swimming Foundation ambassadors Ryan Murphy and Jason Lezak. Goldfish Swim School Co-Founder Jenny McCuiston also presented the USA Swimming Foundation with a check for $20,000 to jump-start the company’s donation efforts.

“It is our pleasure to welcome Goldfish Swim School to our growing roster of sponsors, as we continue to raise funds to support programs that save lives and build champions,” said Debbie Hesse, executive director of the USA Swimming Foundation. “We’re grateful for their partnership and commitment to support the Foundation and our Make a Splash initiative. We look forward to working together to provide the life-saving gift of swim lessons and improve swimming ability among America’s youth.”