Guest Column - April 2015
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Personal Trainers

Keys to Hiring Personal Trainers

By Meghan Mowers & Peter Titlebaum

  1. Insurance for reassurance. The health and fitness industry faces risks around every corner. Accidents happen, and it only takes one to ruin a company's good reputation. It is crucial that the company and its trainers have liability insurance for protection from possible claims. Trainers may obtain differing levels of liability insurance through their certification host. For example, members of the NSCA can receive coverage for $5 million against general and professional liability claims including bodily injury and property damage.

  2. A personal trainer's plan for future growth. The health and fitness industry is expanding at a rapid rate and with it, our understanding of exercise science. Does the personal trainer have plans for furthering his or her education? Revered organizations will require continual education to maintain certifications, wielding benefits for not only the trainer, but also the clients and company. However, it's important to also inquire if the trainer is pursuing alternative certifications. For example, a trainer may have attained a Certified Strength and Conditioning Specialist (CSCS) by the NSCA but is looking to pursue their Certified Special Population Specialist (CSPS) certification as well. This added certification can prove promising in the future to train students or community members who have specific restrictions or training needs.

Hiring certified personal trainers adds not only growth to a company, but it should also aid in risk management and reduction policies. Employing just anyone as a trainer is unacceptable, even if their appearance and personal athletic background are impressive. To keep the company and clients safe, a personal trainer needs to be supported by an accredited organization to show expertise.

Editor's Note

For more discussion on certification for fitness instructors and the importance of hands-on assessments, see the article "Certifiably Safer in the Fitness Industry," on the website at

Meghan Mowers, CSCS, is a graduate of Ohio Northern University and a member of the National Strength and Conditioning Association (NSCA) with her Certified Strength and Conditioning Specialist (CSCS) certification. Currently, she is pursuing her Master's of Science in Education in Exercise Science at the University of Dayton.
Dr. Peter Titlebaum, Professor of Sport Management at the University of Dayton in Dayton, Ohio, has more than 25 years' experience in management in the profit, nonprofit, private and public sectors. He speaks and writes on areas of networking, organizational and personal development, educating audiences to be their own advocates.