Supplement Feature - February 2009
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Sink or Swim

Aquatic Operations Adjust With the Times

By Emily Tipping

Looking Forward

No matter how you tackle these operational issues, there is one thing that remains constant, Lachocki said: the need to continue to encourage people to get out and take swim classes and have fun in the water!

Through creative partnerships, smart programming, excellent customer service and savvy handling of industry issues like compliance and illness prevention, you're be well on your way to a swimming success.