FOR IMMEDIATE RELEASE
May 17, 2022
At POOLCORP, we believe everyone deserves the chance to swim, so we created A Splash of Joy™ to provide swimming lessons to children who otherwise might not have the opportunity to learn basic water safety skills. By the end of 2022, POOLCORP will have donated over $2.2 million to fund more than 20,000 scholarships for swimming lessons and lifeguard training at YMCAs in underserved communities across the country.
POOLCORP aims to teach kids about safety, build their confidence, and share the joy of swimming. POOLCORP employees also donate new swimsuits, towels, and other swim gear to help ensure there are no barriers keeping kids from joining in. Lifeguard training scholarships provide employment opportunities and greatly needed support for community pools to stay open and operate safely. At POOLCORP, safety is our number one operating priority.
POOLCORP has partnered with YMCAs in eight metropolitan areas. The list includes YMCA of Greater New Orleans in Louisiana, Tampa Metropolitan Area YMCA in Florida, YMCA of Greater San Antonio in Texas, YMCA of Greensboro in North Carolina, Valley of the Sun YMCA in Arizona, YMCA of Metro Milwaukee in Wisconsin, Southeast Ventura County YMCA in California, and YMCA of the East Valley in California.
“Swimming is a crucial life skill. It’s considered the 100-year gift,” said Donna Williams, POOLCORP Vice President and Chief Marketing Officer. “People who learn to swim have children and grandchildren who learn to swim. Our company’s slogan is Where Outdoor Living Comes to Life® and what better way to demonstrate that than at community pools helping kids experience the joy of swimming.”
For more information on A Splash of Joy™, visit www.poolcorp.com/splash-of-joy. POOLCORP hopes that everyone who would like to see more children receive the 100-year gift of swimming will join them in donating to local YMCAs.
POOLCORP is the world's largest wholesale distributor of swimming pool supplies, equipment, and related outdoor products. The company operates approximately 415 sales centers in North America, Europe, and Australia, through which it distributes more than 200,000 national brand and private label products to roughly 120,000 wholesale customers. For more information, please visit www.poolcorp.com.
CONTACT:
April Taylor
POOLCORP Marketing Program Manager
[email protected]
985.801.5360