Lexus is the naming rights sponsor for the city of Detroit's newest indoor multi-sport complex that features an indoor cycling velodrome. The Lexus Velodrome, which had its official grand opening on Jan. 26, is located on Tolan Playfield at Mack Avenue and I-75.
"Lexus is committed to giving back to the local community and we are proud to be the naming rights sponsor of the complex," stated Mark Nazario, general manager of Lexus Central Area, in a recent press release from the Detroit Fitness Foundation (DFF), a nonprofit organization that provides fitness and sporting opportunities for area residents with a special focus on the youth of Detroit. "We look forward to being a part of the positive impact the complex will have on community members and metro Detroit."
The Lexus Velodrome, which is owned and operated by the DFF, is a $4 million complex that features a 166-meter indoor cycling velodrome, the only one of its kind in the United States. The city of Detroit granted the DFF approval to build the complex.
"We are thrilled and honored to have Lexus as a partner," stated Dale Hughes, the DFF's executive director, in a press release. "Their commitment now and in the years ahead supports both the DFF mission and the city of Detroit's plans to invest in its parks, its neighborhoods and its people, especially youth."
The facility has a 1/10-mile banked cycling oval, as well as four flat lanes for running, walking and skating; a multipurpose infield for exercise classes and special events; and a café with light food and drinks. Programming includes free access, equipment and instruction for youth and free walking time for senior citizens. The Lexus Velodrome also will offer a full schedule of bicycle racing and training. For more information on the organization, go to www.detroitfitness.org.