Life Fitness Launches Market-Leading Innovations at IHRSA 2023
Life Fitness, the leading professional fitness leader unveils its latest generation cardio, strength and digital product innovations at IHRSA 2023.
The company’s product innovations include the Life Fitness Integrity+ SE4 Console cardio line featuring a new 24” edge-to-edge touch screen that provides a rich, immersive, cinematic experience with 500+ instructor-led complimentary workouts included and a customized training content capability via Life Fitness On Demand+. The new Life Fitness Integrity+ SE4 cardio range features a treadmill, PowerMill, elliptical and both upright and recumbent bikes all available with both the new SE4 16” and 24” consoles.
The all-new Life Fitness Aspire+ SL Console, cardio line that builds on Life Fitness’ heritage of advanced biomechanics and quality while positioned at a more accessible price level. This new cardio line is crafted with the reliability that Life Fitness cardio is known for – from the streamlined, all-purpose treadmill, operating efficiently for all levels of athletes, to the upright and recumbent bikes, pairing effective workouts with smart functionality, to the elliptical, a new inviting, natural-path-of-motion machine based on years of study of how the body interacts with a cross trainer.
Life Fitness Indoor Cycle IC7, built with a unique training system to tailor intensity to personal training goals. The new Life Fitness ICG IC7 Indoor Cycle is a professional and commercial-grade quality cycle, with award-winning design, integrated with the unique Coach by Color training system, a connected technology to optimize training management.
Hammer Strength Performance, a performance training line that allows athletes to push the limits of HIIT workouts within seconds. This new portfolio of industry-leading machines provides an anaerobic performance training experience, precisely designed to provide tactical feedback in real time. With intense sprinting with the HD Tread, total body intervals on the HD Air Bike and low-impact resistance on the HD SPARC, all machines are built with the same strict adherence, same heritage and same passion to drive performance.
Life Fitness LFX, functional training spaces that combine equipment, education and programming. LFX creates versatile functional training spaces combining Life Fitness and Hammer Strength equipment with education and programming curated by the Life Fitness Academy.
“For more than 50 years, Life Fitness has been an innovator and pioneer in health clubs and hospitality venues, as well as with amateur and professional athletes worldwide. The Life Fitness brand is known for its distinctive position as high performance but accessible to all levels of exercisers,” said CEO Paul Stoneham. “Our clients trust us to bring best-in-class equipment and breakthrough innovation to their fitness facilities to enhance their exercisers’ experience. We have continued to develop new products with a performance-first philosophy that will exceed the expectations of our clients and exercisers alike.”
In addition to these new products, Life Fitness’ recent innovations, like the Life Fitness Insignia lines and the Hammer Strength HD Plate and Plate Loaded machines will also be on display.
Attendees are encouraged to join Life Fitness (Booth 1715) at IHRSA 2023, March 21-22 in San Diego, California at the San Diego Convention Center.