Our seventh annual Aquatic Trends Report provides an in-depth look at the responses of more than 500 aquatic professionals who participated in our annual survey. Learn more about everything from budgets, equipment and amenities at their facilities to programming, learn-to-swim, outreach, and more.

Industry Pros Weigh In on Existing & Emerging Trends
Following up on our celebration of 25 years of trends, we’re taking a forward glance, anticipating the major trends that will impact recreation, sports and fitness facilities in the next 10 years.

This organization is helping get more kids involved in sports with a positive impact.

Who needs the same old, same old resolutions? This year, decide to do something that gets you excited.

Some of the Big Trends of the Past Quarter-Century
We’re celebrating our 25th anniversary by looking back at some of the top trends of the past 25 years. A lot has changed in managed sports, recreation and fitness facilities, from new programming ideas and equipment innovations to broader changes like a move toward greater inclusion and sustainability. 

U.S. Masters Swimming is the go-to association for adult swimmers across the country to find training, clubs, connection and more.

Happy 25th Birthday to us! 

Parks, recreation, sports and fitness facilities do a lot to contribute to the whole-person health of their visitors and communities.

Just as waterparks have developed into ever more complex offerings of water fun, splash play has arisen and grown, with more and more communities providing a place to splash and have fun without the dangers of deeper water.

If you want your facility to stand out, make sure you’ve got a great team.